A friend is the New CEO of The American Marketing Association

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A friend is the New CEO of The American Marketing Association

I'm happy to announce that my friend Russ Klein has been appointed as the Chief Executive Officer of the American Marketing Association today. Kudos to him, here is a video where Russ talks about the evolving role of the AMA in the future.

Russ bring an illustrious career of 30 years, managing top brands, revitalizing Burger King with one the worlds largest viral marketing campaign, and winner of the Ad Age's Marketing of the Year award to the AMA.

What I really liked the most is his response to my question - what are you going to do to take AMA forward during such tumultuous times ? His response was classic.

Watch and learn from a master of his game.....